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Less is more

Imagefilm for Rabeneick e-series bikes
commissioned by Cycle Union GmbH.

Progress. A decade ago that meant: faster, higher, stronger. More of everything.
But if there is more of everything, don’t we have less space to move?

Think about it next time when you are stuck in traffic with your 250hp car.
Then sell it and get one of Rabeneick’s awesome e-bikes.

Concept by Avalia Studios GmbH
Directed by Sönke Schmidt
DOP Frank Schlotterbeck
Edit Jay Moss
Produced by Laia Gonzalez for Avalia Studios GmbH.

BRANDED CONTENTFILM